of trade/channel dynamics Proficient in Excel, PowerPoint, Circana Action oriented, priority setting, drive for results...
of trade/channel dynamics Proficient in Excel, PowerPoint, Circana Action oriented, priority setting, drive for results...
investment recommendations, aiming to maximize return on investment leveraging marketing mix, brand health metrics and Circana...
data sources (e.g. Circana, Nielsen) to identify growth opportunities. Develop actionable insights to drive category... and quality of service (e.g. Circana, Nielsen, Stratum). Key requirements Essential Previous experience in a Category role...
investment recommendations, aiming to maximize return on investment leveraging marketing mix, brand health metrics and Circana...
and National Accounts sales using external syndicated data sources (Circana and Numerator). Supports the Annual Business Planning...
and methodologies (notably Primary research, quantitative and qualitative). Syndicated research (e.g.,IRI, Circana & Nielsen) experience...
data sources Solid understanding of syndicated research tools (e.g. Nielsen, Circana, Mintel, etc). Ability to distill...
, MaxDiff, Conjoint, etc.) Solid experience with syndicated sources (e.g. NPD/Circana, IRI, MRI, Mintel...
, shopper and TPO (Trade Promotion Optimization) tools (AC Nielsen, Circana, Luminate, Numerator). Strong IT skills, esp. in...