Senior Associate, Video Investment
and an understanding of the video marketplace Able to understand application of use of industry tools such as (DDS/Prisma, ComScore...
and an understanding of the video marketplace Able to understand application of use of industry tools such as (DDS/Prisma, ComScore...
with the measurement t vendor landscape (Nielsen, Comscore, VideoAmp, iSpot) and industry standards (MRC, GRP/TRP frameworks...
: is a mission-driven media company created by and for women reaching 80 million unique visitors per month (ComScore, January 2021...
: is a mission-driven media company created by and for women reaching 80 million unique visitors per month (ComScore, January 2021...
and/or social platforms (Meta, TikTok, etc.) preferred Proficiency in media-related planning tools (e.g., Comscore, Nielsen, IMS...
. · Experience with 3P syndicated industry research tools (eMarketer, comScore, Statista, Mintel, GWI, MRI, crosstab reporting...
is preferred: Mediaocean, MBox Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester Third-party ad measurement...
, comScore, Mbox, MRI, GWI, Mintel) Demonstrate ability to learn new propriety software and processes quickly and proficiently...
, Google Analytics, Comscore, to surface metrics (traffic, engagement, CTR, conversion) and commerce KPIs (revenue, EPC, RPM...
measurement tools including: 3rd party ad serving, syndicated research and web analytics, such as iSpot, Netratings, Comscore...