Knowledge of relevant syndicated and custom research tools (Nielsen, comScore, etc.) and their application to the sales process...
by DMA, and monthly Media reach as measured by Nielsen and Comscore Collaborate with Ad Sales Marketing to support Marketing... presentations and decks with proof points from 3P sources, Nielsen, MRI, Comscore Thorough mastery of MRI-Simmons essential...
tools and platforms (e.g., Nielsen, Comscore, DV360, The Trade Desk). Proven ability to negotiate and manage vendor...
. Qualifications 5-7 years of media planning experience with strong agency background Mediatools, comScore, Nielsen NMI, Clear...
, evaluation and buying tools (i.e. Nielsen, Comscore, eMarketer and Forrester) for application/analysis into competitive landscape...
. Strong knowledge of brand and performance media KPIs. Experience with ad serving and media research tools including CM360, comScore...
Suite, Kantar, IMS, Media Tools Flowchart Software, MediaOcean OS, R/F and Optimization Software, comScore, Prisma, Mbox...
, FreeWheel, Nielsen, Comscore, LiveRamp, or DoubleVerify. PMP, Scrum Master certification, or MBA. Track record of leading...
and optimization Knowledge of syndicated media research & systems (e.g. Nielsen, comScore, GWI) Experience with linear and digital...
tools (Nielsen Audio, Scarborough, MRI‑Simmons, comScore), advanced Excel and PowerPoint skills, and comfort working... Audio, Scarborough, MRI-Simmons, ACT 1, Media Monitors, Nielsen TV, and comScore is highly desired Proficiency with Excel...