Senior Manager, Lifecycle Marketing
, or audience propensity scoring). Tech Stack Proficiency: Expert-level experience with Iterable and/or Braze (or equivalent...
, or audience propensity scoring). Tech Stack Proficiency: Expert-level experience with Iterable and/or Braze (or equivalent...
: Set up campaign tracking, analyze performance across platforms (AppsFlyer, Looker, Iterable, etc.), and deliver actionable... marketing performance and develop post-campaign recaps pulling results from a variety of platforms (Appsflyer, Looker, Iterable...
Cloud [preferred], Braze, Iterable, or comparable tools) and working with large databases. Experience modifying basic HTML...
, dashboards). Experience with marketing automation and CRM platforms (Salesforce, Marketo, and Iterable). Experience with paid...
background in CRM platform design (Iterable, Braze) and CDP requirements for successful lifecycle programs Best in class...
with HTML, CSS, Adobe Suite, Iterable, WordPress CMS, HubSpot, and email automation/ segmentation tools Experience using...
, and compliance Hands-on experience with marketing automation platforms (Braze, Iterable, , Marketo, or similar) and building lead...
marketing campaigns across email, SMS, push notifications, and in-app messages. A plus if you've used tools such as Iterable...
, and Iterable - to develop efficient workflows that create personalized, custom experiences for users Identify opportunities...
of at least 3 direct reports Strong understanding of CRM systems (e.g., Braze, Salesforce Marketing Cloud, Iterable, XP...