initiatives, and nurture workflows. Collaborate with Sales and SMEs on campaign execution. Track and report on KPIs such as CTR... testing, and reporting. Ability to work collaboratively with Sales and SMEs. KPI-driven mindset (CTR, conversion, CPL...
(email performance, paid media CTR/CVR, SEO growth, social engagement where relevant). Marsh Risk is a business of Marsh (NYSE: MRSH...
marketing Strong knowledge of acquisition and engagement metrics (CTR, conversion rate, open rate, retention, LTV) Experience...
campaign performance and make tactical adjustments to improve results Track and optimize key metrics: CTR, conversion rates...
data, including media metrics (CTR, CPC, CPM, CPV, VCR, etc.). Excel: Intermediate to advanced (pivot tables, lookups...
as needed. Profile Requierements: Media Data Expertise: Familiarity with digital media data, including media metrics (CTR, CPC, CPM...
metrics (CTR, ROAS, CPA) through optimizations. Provide 3+ actionable insights per campaign analysis. Identify 5 key...
(open rate, CTR, CVR, revenue per send) Apply best practices related to deliverability and engagement Make data-informed...
towards defined KPIs (e.g., ROAS, CPC, CPA, CTR, reach, frequency, brand lift). Lead the relationship with external media agencies...
for competitive matchmaking and relationship terms Optimize existing content for ranking + conversion (CTR, intent match, on-page...