(email performance, paid media CTR/CVR, SEO growth, social engagement where relevant). Marsh Risk is a business of Marsh (NYSE: MRSH...
marketing Strong knowledge of acquisition and engagement metrics (CTR, conversion rate, open rate, retention, LTV) Experience...
campaign performance and make tactical adjustments to improve results Track and optimize key metrics: CTR, conversion rates...
data, including media metrics (CTR, CPC, CPM, CPV, VCR, etc.). Excel: Intermediate to advanced (pivot tables, lookups...
as needed. Profile Requierements: Media Data Expertise: Familiarity with digital media data, including media metrics (CTR, CPC, CPM...
metrics (CTR, ROAS, CPA) through optimizations. Provide 3+ actionable insights per campaign analysis. Identify 5 key...
(open rate, CTR, CVR, revenue per send) Apply best practices related to deliverability and engagement Make data-informed...
towards defined KPIs (e.g., ROAS, CPC, CPA, CTR, reach, frequency, brand lift). Lead the relationship with external media agencies...
for competitive matchmaking and relationship terms Optimize existing content for ranking + conversion (CTR, intent match, on-page...
design projects with quick turnaround while maintaining high-quality standards. KPIs / Success Metrics Improved CTR...