Director of DTC Growth
optimization Ability to write and review high-converting landing pages Comfortable leading a fully remote team with clear weekly...
optimization Ability to write and review high-converting landing pages Comfortable leading a fully remote team with clear weekly...
, landing pages, email templates, direct mail, and data-driven content graphics for social and newsletters. The company..., and healthcare and by audience including PE firms and CFOs Support campaign-specific landing page designs for the website Content...
and optimize ad creatives, keywords, bidding strategies, and landing pages to improve ROAS and reduce CAC Monitor performance... to Have Experience with eCommerce, SaaS, or lead-generation businesses Familiarity with CRO principles and landing page optimization...
advertising creatives for paid social, display ads, landing pages, and campaigns Develop visually engaging concepts aligned...
Write landing pages, product pages, and advertorials Continuously test new messaging frameworks and creative ideas Study...
improvements Maintain high-performing product detail pages and landing pages Conversion Rate Optimization (CRO) Analyze user... behavior and identify drop-off points across the funnel Run A/B tests across: landing pages product pages (PDPs...
, email, landing pages) Optimize for conversion and revenue, not vanity metrics Identify trends, patterns, and opportunities through...
, conversion-focused creative assets. Key Responsibilities Lead visual design across paid ads, landing pages, and marketing... with performance creative (paid social, CRO-focused landing pages) Experience with tools like After Effects, Lottie, or Framer Basic...
rates Design and execute A/B tests across ad creatives, landing pages, and bidding strategies Analyze campaign data... mindset with the ability to translate data into strategy Familiarity with CRO and landing page optimization principles...
site merchandising across Shopify, including homepage, collection pages, PDPs, and landing pages Execute product launches...