expertise in GA4, Google Tag Manager (GTM), and AppsFlyer to lead web and mobile analytics implementation, measurement... applications. Validate AppsFlyer iOS/Android SDK integrations, install attribution, events, deep linking, and postbacks. Support...
, attribution models and windows, pixels, server-side tracking, and mobile measurement platforms such as AppsFlyer, Adjust...
concepts. Preferred Qualifications Experience with app-based performance marketing and MMPs (e.g., Singular, Appsflyer...
reduction, and purchase frequency. Understanding and knowledge of MMP platforms like AppsFlyer is a plus. Cross-Functional...
, Adobe SDK and AppsFlyer Knowledge of Data Mesh, Data Products, and modern cloud-native architecture patterns. Knowledge...
. Nice to have Familiarity with deep linking and attribution technology (e.g., Branch, AppsFlyer, or similar) Experience...
attribution: MMP data (AppsFlyer, Adjust, Singular), SKAdNetwork and AdAttributionKit, network reporting discrepancies, and the...
, such as Appsflyer or Branch Deep understanding of digital funnel conversion and cross-platform customer journey behavior Strong...
to Have Experience with mobile measurement partners (AppsFlyer, Adjust, Branch, Kochava) or app analytics SDKs (Firebase, Amplitude...
, DoubleVerify, Kantar). Experience with Mobile App Tracking solutions (e.g., Kochava, Appsflyer, Adjust). Proficiency and hands...