application of Causal ML - counterfactual modeling, meta-learners, and heterogeneous treatment effect estimation - as the primary... - counterfactual modeling, meta-learners, and heterogeneous treatment effect estimation - applied to advertising measurement or media...
with programmatic platforms (The Trade Desk, DV360) beyond Meta and Google Track record scaling lead generation campaigns from $50K...
Experience at companies such as Meta, OpenAI ecosystem companies, Decagon, Glean, Sierra, Harvey, or similar AI-native...
Experience at companies such as Meta, OpenAI ecosystem companies, Decagon, Glean, Sierra, Harvey, or similar AI-native...
and personas, and a modern enterprise meta-model - enabling clearer investment decisions, stronger governance, and faster digital...
strategy and budget allocation, with a primary focus on Google Ads and secondary focus on Meta Audit and eliminate 20 to 30... strategy, offer bundling, and promotional architecture Familiarity with secondary paid channels including Meta Benefits...
and competitive differentiation, and (3) platform AI optimization (Meta, Google, etc.), ensuring alignment with business objectives... AI Optimization: Stay current on AI capabilities within major advertising platforms (Meta, Google, etc.) and guide teams...
., DV360, The Trade Desk), Media Management tools (e.g., Prisma by Mediaocean), Social Network Ad Managers (e.g., Meta...
, Meta, Google Ads, TikTok, and other marketing vendors Investigate issues across SDK implementations, server-to-server... across platforms You have hands-on experience with tools like AppsFlyer, Google Tag Manager, Meta, Google Ads, TikTok, Adjust, Branch...
. Our engineering and science team includes world-class operators and researchers from backgrounds like Citadel, Bridgewater, Meta...