Lead Strategist (Project Based)
and streaming landscape, including Nielsen media measurement. Ability to synthesize data into compelling narratives. Proven...
and streaming landscape, including Nielsen media measurement. Ability to synthesize data into compelling narratives. Proven...
, Nielsen), and custom dashboards. Experience measuring effectiveness of marketing channels (e.g., search, social...
Computer Skills/Software Knowledge: Microsoft Suite, Nielsen Suite, Kantar, IMS, Flowchart Software, R/F and Optimization...
, Measurement Vendors, BI Software, Relational Databases Experience with third party research partners such as GfK, Nielsen...
Software, Relational Databases and Adverity Experience with third party research partners such as GfK, Nielsen and comScore...
such as Nielsen, IRI, Analytic Partners, or comparable measurement partners. High proficiency in digital analytics concepts...
Familiarity with syndicated data sources (IRI, Nielsen, retailer POS) Experience with eCommerce tools/platforms (e.g., PacVue...
-solving skills · Strong analytical thinking and analysis capability · Ability to pull/use syndicated data (IRI/Nielsen...
in relevant field Understanding of Nielsen measurement methodology and experience analyzing Nielsen data, both traditional...
syndicated data, Nielsen, ComScore Build relationships with vendors to analyze value and applicability of media vehicles... and experience with Research tools such as Nielsen, comScore highly preferred Additional information Our Publicis Groupe motto...