The Media Director is a senior member of the GA media practice who serves as a strategic media leader... for GA and their clients. They oversee and guide the development and execution of comprehensive media strategies across their direct teams...
Deep understanding of mobile app performance ecosystem (DSPs, MMPs, Native Media, KPIs, SKAN, etc.) Deep experience...) Drive results with a strategic approach to relationship building vs. a transactional approach High energy, self-starter...
portfolio using ServiceNow leading practices focused on configuration vs. customization · Articulate the implications... of customization and technical debt while consultatively weighing the pros and cons of OOB vs. customization · Advise customers...
in our ecosystem. Create compelling content tailored for technical audiences, including blogs, newsletters, and social media posts... of architectures for various blockchain tools, being able to compare and contrast (eg Solidity vs. Move, EVM vs. CosmWASM)Demonstrated...
, online open houses, targeted digital advertising, social media, blogs, events, etc. Take a strategic and analytical approach..., and cost-effective way. A strong desire to partner with our BDR team to focus on lead generation results (vs. activity...
, and targeted communications. Optimize CRM Investment: Prioritize and implement best practices, conduct build vs. buy analyses..., Influencing Skills, Inspirational Leadership, launch products, Marketing Strategy, Media Campaigns, People Management, Product...
leading brands in finance, technology, entertainment, media, CPG, real estate, and many other categories, honors..., Cannes Lions Awards, ProMax Agency of the Year, and Digiday's Most Innovative Media Agency to name a few. We couldn't...
) to measure what marketing is actually driving vs. what would have happened anyway, and use those learnings to improve performance... analytics needs into clear data requirements. Data Readiness for Measurement: Ensure required inputs (media spend...
and vertical-specific landing pages. PR/Media: Direct an earned media strategy focused on building credibility within the trade... press, business media, and analyst communities. Establish an Executive Visibility program, positioning the leadership team...
continuous stakeholder engagement and ruthless prioritization Drive build vs. buy decisions by synthesizing business needs... and watchlists, adverse media, public-record information, and other lawful open-source or commercial data sources. This third-party...