Senior Manager, Global Market Research
, segmentation, and competitive intelligence. Proficiency with research tools such as SPSS, Qualtrics, Nielsen, Kantar, Ipsos, GRIP...
, segmentation, and competitive intelligence. Proficiency with research tools such as SPSS, Qualtrics, Nielsen, Kantar, Ipsos, GRIP...
and comparative growth. Call on the Pro Desk PARs, IPSOs and IPSMs in the Home Depot stores to build relationships, deliver and train...
indicators) with brand health metrics (e.g., QuestBrand/YouGov/Ipsos, platform brand-lift) to form a POV on whether objectives... and brand equity tracking (e.g., QuestBrand, YouGov, Ipsos) and how to integrate with performance KPIs. Executive presence...
and consumer research sources (Nielsen, NPD, GNPD, Ipsos, Euromonitor, Mintel, etc.) Experience in developing models...
with online survey panel vendors (e.g., YouGov, Ipsos, Kantar, SSRS) Experience translating often abstract stakeholder requests...
PARs, IPSOs and IPSMs in the Home Depot stores to build relationships, deliver and train on product resources, and inquire...