Hands-on experience with CRM technology (e.g., Braze, Iterable), marketing automation, and data-driven personalization...
automation tools (Iterable, SendGrid, Salesforce, etc.). Proven ability to act as a Subject Matter Expert (SME) for marketing... of experience working with Segment (CDP). Two or more years of experience working with Iterable, Klaviyo, and/or SendGrid...
across our enrollment and lifecycle marketing systems - including Salesforce, Segment, Iterable, Twilio, and direct mail vendors - owning...-functional integrations across Salesforce, Iterable, Segment, Twilio, and direct mail vendors Work with Martech and Engineering...
, Google, The Trade Desk), ESPs (Braze, Salesforce, Iterable) & best practices a plus Experience with segmentation strategy...
Familiarity with Segment CDP and Iterable preferred Track record of driving measurable increases in program efficacy and process...
), and downstream platforms including Iterable, Salesforce, Pushly, Digioh, and Piano. Own advanced audience modeling, segmentation... as the hands-on owner and power user of our growth and activation tooling, with deep operational expertise in: Iterable...
. Technical Competencies & Skills Engagement & MarTech Architecture (Braze/Iterable/Airship): Advanced proficiency in configuring...
to pitch ideas and experiment Familiarity with tools like Google Workspace, Canva, Slack, Iterable, or similar platforms...
(Salesforce Marketing Cloud, Iterable, Braze, SendGrid, etc.) Proven history of measurable impact you were responsible...
, Iterable, ActionIQ), analytics and reporting tools (e.g., Tableau, Mixpanel), and CRM systems (e.g., Salesforce) Background...