team to coordinate budget management, planning, and actualization. Reviewing in-flight performance from MTA and long term... experience. Experience using MTA and MMM as a source of truth for media success. While this role is not hands-on keys, past...
team to coordinate budget management, planning, and actualization. Reviewing in-flight performance from MTA and long term... experience. Experience using MTA and MMM as a source of truth for media success. While this role is not hands-on keys, past...
and maintain critical attribution models that drive key media decisions, including MTA and other proprietary and innovative... models using big data Familiarity with, or interest in, multi-touch attribution (MTA), media mix modeling (MMM), customer...
and as part of a team. Certifications - Microsoft certifications (such as MTA, MCSA, MCSE, MCITP) are a plus. - Azure/AWS...
to work independently and as part of a team. Certifications - Microsoft certifications (such as MTA, MCSA, MCSE, MCITP...
customer service. Will be involved in managing on or more of the following operations: Back of House operations (Receiving/MTA...
budget guidance—reconciled with Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) so leaders can act... for execution and pacing/optimization. Drive calibration with MMM/MTA;propose tiebreakers and thresholds for decisioning...
methodologies, including Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), incrementality testing, and causal inference... expertise in statistics, test design, MMM, and MTA.​ Commercial Acumen -Translates complex measurement to business outcomes...
's notice. Required Qualifications NYC/NYS/NJ Public Agency Experience Required PANYNJ/DOT/MTA Preferred Experience...
Middle Tier of Acquisition (MTA). Up to 75% travel may be required. Preferred Qualifications: Experience in working...