analytical with ability to understand how to leverage industry data (IRI, Nielsen, etc.) to develop tailored selling stories...
, Nielsen DMAs, and measurement tools like Vivvix, VideoAmp, and EDO, enhancing audience segmentation and campaign effectiveness...
and manufacturer, with management level positions Extensive knowledge of syndicated data sources: Retail Link, Nielsen/IRI, Household...
and traditional platforms. Current experience with planning tools like YouGov, MRI, MediaOcean, Nielsen, and Mintel Familiarity...
Responsibilities: Strategic Insights: Utilize syndicated data (e.g., Nielsen, Circana, SPINS) and other databases/data sources (e.g... to connect data (e.g., Nielsen, IRI, Spins) to commercial outcomes. Clear communication, stakeholder management, and project...
dynamics, and revenue growth levers. Proficiency in PowerPoint, Tableau, Nielsen/IRI platforms. Exceptional communication...
, assortment, and customer profitability. Experience working with Circana, Nielsen, Customer card data, Datassentials and advanced...
, Looker Studio, or equivalent). Experience with audience and content measurement tools (e.g., Adobe Analytics, Nielsen...
technologies with experience working with ad serving transactional data logs or Nielsen demographic data. Educate and inform... Catalyst), Rentrak, comScore, Operative One, Google DoubleClick, Freewheel, Ad-Juster, MOAT, Nielsen, Facebook, Twitter...
, transcoding/encoding, graphics, and NAS/SAN technologies Knowledge and experience with Nielsen (NACAT), VANC equipment, Linear...