measurement. Experience with media industry research and planning tools (i.e. ComScore, MRI, YouGov, GWI, Kantar, Pathmatics...
, iSpot, EDO, KMB, MRI, YouGov, etc.). Understanding of Brand Lift and Attribution methodologies a plus. Strong proficiency...
. Nielsen), syndicated data (e.g. YouGov), sponsorship data (e.g. Sponsorunited), or others. Maintain new and existing...
, iSpot, EDO, KMB, MRI, YouGov, etc.). Understanding of Brand Lift and Attribution methodologies a plus. Strong proficiency...
visualization tools (e.g., Domo, Tableau, PowerBI, YouGov, etc.) Fully capable and proficient in Microsoft Office/Outlook...
., Nielsen, IRI, iSpot.tv, YouGov, BAV, Experian). Professional exposure to AI (e.g., working with multiple large language...
analysis Familiarity with syndicated data sources (YouGov, MRI-Simmons) Ability to manage deadlines, analyze data...
Secondary databases, such as YouGov, Canvas8, comScore, Quid, GWI, MRI/Simmons SEO/SEM analysis and relevant tools Primary...
integrate with broader branded advertising tactics Minimum of 3 years' experience with online research tools, such as YouGov...
. · Strong analytical capability, with experience using insight and analytics platforms such as GWI, YouGov, Brandwatch, Google Analytics...