Director, Growth & Engagement
(Branch, AppsFlyer, etc.) Proven track record optimizing CAC, LTV, and ROAS at scale Strong hands-on experience with ASO...
(Branch, AppsFlyer, etc.) Proven track record optimizing CAC, LTV, and ROAS at scale Strong hands-on experience with ASO...
with product analytics (Amplitude, Mixpanel), attribution (AppsFlyer, Branch, Adjust), and lifecycle tools (Braze, Iterable...
platforms. Working knowledge of mobile measurement and attribution tools such as AppsFlyer, Adjust, Branch, or similar...
and attribution, specifically ad servers, MMPs (AppsFlyer, Adjust, Branch, Kochava), and pixels. Knowledge of internal tools in use...
Tag Manager), MMPs (Kochava, AppsFlyer), server-side conversion APIs, dynamic creative, clean rooms (Snowflake, Amazon...
Ads, Twitter Ads, Microsoft Ads, Xandr, Adelphic, RTB House, Criteo, Appsflyer, Singular, Oracle, OnRamp, FourSquare...
attribution and deep-linking (Branch, AppsFlyer, Adjust). Background in financial services or regulated industries. Experience...
(e.g. AppsFlyer, Branch) and CDPs (e.g. Segment, LiveRamp). Collaborative Communicator: Ability to communicate operational...
with MMP data: Use attribution and performance data from MMPs such as AppsFlyer, Adjust, Kochava, Singular, Branch, or similar..., such as AppsFlyer, Adjust, Kochava, Singular, Branch, or similar. Strong analytical skills and comfort working with campaign data...
proficiency with third-party tracking, ad verification tools (e.g., DoubleVerify, IAS), and MMPs (e.g., AppsFlyer, Adjust...