Associate Director, Analytics
to syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore), data visualization tools...
to syndicated research sources/tools (Gfk, MRI, Simmons, Scarborough, IMS, Nielsen, comScore), data visualization tools...
following tools: Mediaocean, MBOX Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, etc. Third-party ad...
, syndicated research, and proprietary analytics tools experience (i.e., MRI, Nielsen Adviews, eTelmar, DCM, Prisma, Comscore...
platforms (comScore, Nielson, Quantcast, Google Analytics, etc.) Experience in proposal building and layout (Canva, PPT...
-manager level leading work end to end. Demonstrated ComScore and Nielsen competency. Able to build, defend, and challenge...
, syndicated research, and proprietary analytics tools experience (i.e., MRI, Nielsen Adviews, eTelmar, DCM, Prisma, Comscore...
of planning, evaluation and buying tools (i.e. Nielsen, Comscore, eMarketer and Forrester) for application/analysis...
. Comfortable utilizing data sets from 3rd party research tools like ComScore and 1st party data, along with the know-how to develop...
and Optimization Software, comScore, Pathmatics, Prisma, Mbox, MRI/GfK, GWI) Strong knowledge of all cross-channel media...
industry measurement solutions (Nielsen, Comscore) and how they’re implemented and integrated within a major media organization...