Manager, Brand Strategy
tools including Google Analytics, comScore, Quantcast, and/or Shareablee Highly organized with strong project and time...
tools including Google Analytics, comScore, Quantcast, and/or Shareablee Highly organized with strong project and time...
, iSpot, VideoAmp, Nielsen, OTT DSPs, Comscore). Experience translating complex performance data into business-aligned...
social) General understanding and experience with agency and industry measurement tools (e.g. Nielsen, Comscore, MMM, brand...
, and prospecting skills. Have an in-depth knowledge of television ratings and research, especially concerning Nielsen and ComScore...
marketing research: comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, and others Demonstrated ability to think...
Nielsen and Comscore to inform strategy. Proactively prospect for new local business and develop multi-screen sponsorship... and digital platforms. Experience negotiating with national ad agencies. Proficiency with Nielsen, Comscore, and Microsoft...