Director of Audience Growth
. Requirements Required Qualifications Reactivation and Retention Build, send, QA, and iterate lifecycle journeys in Iterable...
. Requirements Required Qualifications Reactivation and Retention Build, send, QA, and iterate lifecycle journeys in Iterable...
and deploying campaigns in Salesforce Marketing Cloud or a comparable ESP (Braze, Klaviyo, Iterable). You don't need...
, Iterable, ActionIQ), analytics and reporting tools (e.g., Tableau, Mixpanel), and CRM systems (e.g., Salesforce) Background...
, Iterable, Salesforce Marketing Cloud, HubSpot, Klaviyo, or similar platforms. Partner with internal stakeholders to ensure... with Braze, Iterable, Salesforce Marketing Cloud, HubSpot, Klaviyo, or similar platforms. Ability to work strategically...
platforms. Lead the implementation and optimization of tools such as Braze, Iterable, Salesforce Marketing Cloud, HubSpot..., not just campaign execution. Strong analytical and segmentation skills. Experience with Braze, Iterable, Salesforce Marketing...
/CRM platform (Iterable, Braze, Klaviyo, or equivalent) Strong analytical skills with SQL or BI tools (Looker, Mode...
campaign in Iterable the next, and you'll go hands-on whenever that's the fastest path to impact. What you'll do Own... the campaigns yourself across email, push, and in-app in Iterable, including audience segmentation and technical setup...
in Iterable, including experiments and conditional splits, using data in API event payloads and user profile attributes. Code... and QA emails within existing email templates, leveraging Iterable snippets and handlebar logic to ensure campaigns...
within the financial services industry is a plus, but not required. Experience with marketing platforms, Iterable...
with Iterable or other ESPs Experience with Litmus or other proofing tools Prior experience working with marketing stakeholders...