MEDIA PLANNER-BUYER
, Arbitron, Comscore, Analytics, Scarborough, and MRI. In-depth understanding of various local media options in the Central...
, Arbitron, Comscore, Analytics, Scarborough, and MRI. In-depth understanding of various local media options in the Central...
such as Nielsen, Antenna, MRI-Simmons, GWI, Comscore, and YouGov is a plus. Qualitative and quantitative research methods, including...
such as Nielsen, Antenna, MRI-Simmons, GWI, Comscore, and YouGov is a plus. Qualitative and quantitative research methods, including...
, Comscore, Numero) - Proven analytical and modeling skills with the ability to synthesize complex data sets and deliver...
. · Interest in learning about measurement tools (e.g. Adobe Analytics, Comscore, NPAW, Kantar Barb, GDPR). · Attention to detail...
utilizes all facets of media research and internal analytics solutions (Nielsen, comScore, Adobe Analytics, etc.) as well... reporting on and managing comScore and Nielsen’s digital suite of products Online survey software like Qualtrics...
. · Interest in learning about measurement tools (e.g. Adobe Analytics, Comscore, NPAW, Kantar Barb, GDPR). · Attention to detail...
adjustments, etc. Extensive use of multiple currencies including Nielsen, VideoAmp, Comscore, and iSpot. Facility with numerical...
Proficiency using consumer and media research databases (Nielsen,MRI, ComScore, etc.),including AI-driven tools for content...
(Comscore, MRI), Nielsen Ad Intel and Pathmatics (competitive tools - not required but good to have), media billing tools...