Senior Director, Measurement
and communicate complex findings visually and succinctly. Working knowledge of major data sources (Nielsen, Comscore, YouGov...
and communicate complex findings visually and succinctly. Working knowledge of major data sources (Nielsen, Comscore, YouGov...
research, advertising testing) Knowledge and experience with syndicated research sources/tools (e.g. ComScore, Nielsen, GfK...
(i.e., MRI, Nielsen Adviews, eTelmar, DCM, Prisma, Comscore) Action-oriented - ability to identify issues and solutions as well...
(Comscore, MRI), Nielsen Ad Intel and Pathmatics (competitive tools - not required but good to have), media billing tools...
(i.e., MRI, Nielsen Adviews, eTelmar, DCM, Prisma, Comscore) Action-oriented - ability to identify issues and solutions as well...
(Comscore, MRI), Nielsen Ad Intel and Pathmatics (competitive tools - not required but good to have), media billing tools...
, IMS, Nielsen, comScore) Cross-media brand lift research (Kantar, Lucid, etc.) Experience with and application...
/verification (Nielsen, iSpot, Comscore, DV). · Communication: Polished client writing and presenting - able to explain the...
(i.e., MRI, Nielsen Adviews, eTelmar, DCM, Prisma, Comscore) - Action-oriented - ability to identify issues and solutions...
such as Google Analytics, Omniture, Nielsen, and Comscore Proficiency with Microsoft Excel and PowerPoint Familiarity with web...