Director, Integrated Media Strategy & Planning
relationships. Expertise in utilizing a wide array of research and measurement tools (ComScore, MRI, GWI, Kantar, Pathmatics...
relationships. Expertise in utilizing a wide array of research and measurement tools (ComScore, MRI, GWI, Kantar, Pathmatics...
and an understanding of the video marketplace Able to understand application of, use of industry tools such as (DDS/Prisma, ComScore...
, Google Data Studio, Prisma, Spectra Proficiency in media planning tools and software (e.g. Comscore , Nielsen, IAS...
including MRI-Simmons, Prisma, Scarborough, Telmar, Vivvix, Comscore, Media Ocean, Nielsen, Pathmatics, Strong ability...
points for knowledge of Comscore, Nielsen, or Wide Orbit). Outstanding communication, negotiation, and presentation skills...
, Comscore, DICER, and other reporting tools. Communicate clearly and professionally with internal stakeholders and external..., and problem-solving skills. Proficiency in Comscore, Excel, Word, and Outlook and related internet software...
marketplace and release dynamics Excellent written, verbal, and interpersonal communication skills Proficiency in Comscore...
such as GfK, Nielsen and comScore. Experience with ad verification tools such as IAS, Moat, etc. Experience with using...
, Prisma, ComScore a plus) Additional information The Power of One starts with our people! To do powerful things...
positioning (including but not limited to MRI-Simmons, comScore, social media measurement tools, 1P resources, Print/Magazine... with at least 3 (or more) of our tools or resources as a direct end user (includes comScore, MRI-Simmons, Telmar, Looker, Tubular...