-party research partners like Millward Brown, Nielsen, and comScore Additional information Our Publicis Groupe motto “Viva...
, evaluation and buying tools (i.e. Nielsen, Comscore, eMarketer and Forrester) for application/analysis into competitive landscape...
Suite, Kantar, IMS, Media Tools Flowchart Software, MediaOcean OS, R/F and Optimization Software, comScore, Prisma, Mbox...
. Strong knowledge of brand and performance media KPIs. Experience with ad serving and media research tools including CM360, comScore...
and optimization Knowledge of syndicated media research & systems (e.g. Nielsen, comScore, GWI) Experience with linear and digital...
tools (Nielsen Audio, Scarborough, MRI‑Simmons, comScore), advanced Excel and PowerPoint skills, and comfort working... Audio, Scarborough, MRI-Simmons, ACT 1, Media Monitors, Nielsen TV, and comScore is highly desired Proficiency with Excel...
and an understanding of the video marketplace Able to understand application of use of industry tools such as (DDS/Prisma, ComScore...
within platforms is a plus (Meta, TikTok, Snap, etc.) Proficiency in media-related planning tools (e.g., Comscore, Nielsen, IMS...
measurement. Experience with media industry research and planning tools (i.e. ComScore, MRI, YouGov, GWI, Kantar, Pathmatics...
, particularly with the following tools: Mediaocean, MBOX Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester...